Meghan Markle news: Products from lifestyle brand As ever will finally go on sale this week, Duchess of Sussex lifestyle brand officially launches

After months of teasing, products from the Duchess of Sussex’s lifestyle brand As ever will be available to purchase this week.

Meghan shared the news in an email to those who have signed up for first access, saying she was “so excited”.

On Instagram, the duchess posted a behind the scenes photo, taken at the Sussex family mansion in Montecito and featuring rescue dog Mia, saying: “this is our week @aseverofficial”.

READ MORE: Charity boss accuses Prince Harry of ‘bullying’ in new interview

In the email to subscribers, Meghan confirmed her products were ready to be sold.

“I am so excited to introduce the As ever collection to you this week,” she wrote.

“Every item is inspired by the ways I show care to the people in my life, like the lemon ginger tea blend which is a fuss free spin on the warm drink I make at home using fresh lemons from the garden.

“Crepes remind me of my time backpacking through France as a student,” she added.

“Of course you’ll find the Raspberry Spread that started it all, presented in keepsake packaging that you can repurpose to tuck away love notes or special treasures, and to remember this pivotal moment with me.

“Think of it as our time capsule.”

Currently, the website still encourages potential buyers to sign up for first access but the products are expected to be available to buy in the coming hours.

Meghan’s product launch comes as Prince Harry is in the middle of a very public battle involving his former charity Sentebale and its chair, Sophie Chandauka.

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Chandauka has accused the board of bullying, misogyny and racism in a series of high profile interviews following Prince Harry’s resignation from the charity last week.

At the weekend, Chandauka revealed she had been asked by Harry to publicly defend Meghan after a high profile incident during a photo opportunity at the polo in 2024.

Speaking to The Financial Times, “I said no, we’re not setting a precedent by which we become an extension of the Sussex PR machine”.

She alleged: “The number one risk for this organisation was the toxicity of its lead patron’s brand”.

In a separate interview on Sky News Chandauka accused the duke of “harassment and bullying at scale”.

As Prince Harry is in damage control, Meghan is hoping her lifestyle brand is a success.

“I hope when you see what I’ve worked so hard to create, you’re encouraged to know that whatever life brings, you can do it too,” she said.

“Someone once told me the biggest risk you can take is deciding not to take one at all.

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“Now, after careful planning and preparing (while also parenting!) it’s time to bring As ever from my home to yours.”

The launch of As ever comes just under a month after the premier of the duchess’ eight-part series on Netflix titled With Love, Meghan.

The show was launched to mixed reviews but has been renewed for a second season which was filmed back to back with the first, last year.

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