Meghan Markle’s latest ShopMy profile Easter Edit emulates the Wales family look

By Jessica Burrell

The Duchess of Sussex has been trying – and, depending on your point of view, failing – to hit the mark on a sartorial offering for some time now.

But her latest venture might just be her most successful, at least in terms of emulating royal taste.

“The Easter Edit”, which has just dropped on Meghan Markle’s Instagram shop, features a selection of homeware, various gifts and, most notably, childrenswear.

READ MORE: Matildas star and wife share wonderful announcement

The latter is presumably inspired by the wardrobes of Archie, five, and Lilibet, three, the children Markle shares with Prince Harry.

This follows the launch of Markle’s ShopMy platform last month – a “hand-picked and curated collection” of products from which she earns commission when followers purchase.

When you consider the overall mood of the edit – classic, pastel-toned traditionalism – it seems that the family has taken a leaf out of the Cambridge children’s style playbook.

READ MORE: Princess of Wales makes surprise appearance in new video

And if you consider the brands featured, things become increasingly royal-adjacent.

Of immediate interest to royal style fans is a floral and rabbit motif dress from Trotters, which has long been a favourite of the Cambridges, with Princess Charlotte memorably wearing a similar dress from the brand on her fourth birthday.

The Liberty-print style she wore sold out overnight and Meghan’s choice might well go the same way given that it’s currently reduced to £54 ($112) from £72 ($149).

READ MORE: Melinda Gates’ silent struggle after toxic relationship with ex-boyfriend

Another royal favourite featured is Boden – specifically a cotton baby’s dress, £27 featuring shells arranged in rainbow patterns.

The Prince and Princess of Wales are known to be fans of this British brand, which even released a “Very British Baby” collection in 2018, inspired by the birth of Prince Louis.

Princess Charlotte has also been pictured in Boden, donning a jumper by the brand for her eight birthday photograph.

As well as dresses, the collection also features two pairs of gingham pyjamas – one in pale blue and one in pale pink – £44 ($91), from American brand Petite Plume.

The blue pair appear to be the exact style Prince George famously wore to meet President Obama in Kensington Palace in 2016 (he wore them with a dressing gown from the same brand).

READ MORE: Aussie sauce brand renames its iconic tomato sauce

FOLLOW US ON WHATSAPP HERE: Stay across all the latest in celebrity, lifestyle and opinion via our WhatsApp channel. No comments, no algorithm and nobody can see your private details.

Markle’s original edit focused on her own fashion choices, with clothing and accessories from a high-low cross-section of brands, including a Uniqlo trench coat and Saint Laurent sandals.

Judging by the fact that these items remained in stock after being featured, it feels fair to say that the venture failed to hit the mark.

For a daily dose of 9honey, subscribe to our newsletter here.

All the defining photos of the British royal family in 2025

Only time – and the spending power of Markle’s followers – will tell if this Cambridge-inspired selection is more successful.

Given that, at the time of writing, the Boden dress is marked up as “Selling like hotcakes” on the UK website, it might well be.

© Telegraph Media Group Limited 2025